Trends Shaping the Men's Skincare Products, 2025-2030 - Growing Use of Men's Skincare Products in Emerging Grooming Markets
Research and Markets
7 min read
North America and Europe dominate the men's skincare market, although Asia-Pacific is expected to see significant growth due to the rising interest in grooming and skincare routines among men
Men Skincare Products Market
Dublin, Feb. 25, 2025 (GLOBE NEWSWIRE) -- The "Men's Skincare Products - Global Strategic Business Report" has been added to ResearchAndMarkets.com's offering.
The global market for Men's Skincare Products was valued at US$16.9 Billion in 2024 and is projected to reach US$23 Billion by 2030, growing at a CAGR of 5.2% from 2024 to 2030. This comprehensive report provides an in-depth analysis of market trends, drivers, and forecasts, helping you make informed business decisions.
Global Men's Skincare Products Market - Key Trends and Drivers Summarized
Why Are Men's Skincare Products Gaining Market Traction?
Men's skincare products have seen significant growth in recent years, reflecting changing attitudes toward male grooming and self-care. While skincare was traditionally viewed as a female-dominated industry, an increasing number of men are investing in skincare products to maintain healthy skin and prevent signs of aging. The product range includes facial cleansers, moisturizers, anti-aging creams, and sunscreens, catering to a growing demand for specialized products that address men's unique skincare needs. The rise of social media and increased awareness of skin health are driving men to adopt skincare routines, creating a robust market for these products.
What Innovations Are Shaping the Men's Skincare Products Market?
Innovations in men's skincare products are focused on developing multi-functional, easy-to-use products that cater to men's preferences for simplicity and convenience. Anti-aging products formulated with active ingredients like retinol and hyaluronic acid are gaining popularity, addressing concerns about fine lines and wrinkles. Additionally, skincare brands are incorporating natural and organic ingredients to meet the growing demand for clean beauty products. Products with added sun protection are also becoming more common, as men become more aware of the importance of UV protection. Packaging innovations, such as travel-friendly sizes and eco-friendly materials, are further enhancing the appeal of men's skincare products.
How Do Market Segments Define the Growth of Men's Skincare Products?
Product types include facial skincare, body skincare, and sun protection, with facial skincare holding the largest market share due to the increasing demand for cleansers and moisturizers. Distribution channels include supermarkets, specialty stores, and online platforms, with online retailing witnessing rapid growth due to the convenience of home delivery and the availability of a wide range of products. Geographically, North America and Europe dominate the men's skincare market, although the Asia-Pacific region is expected to see significant growth due to the rising interest in grooming and skincare routines among men.
What Factors Are Driving the Growth in the Men's Skincare Products Market?
The growth in the men's skincare products market is driven by several factors, including the increasing awareness of skin health, the rise of social media influence, and the growing acceptance of grooming routines among men. As men become more conscious of their appearance and the benefits of maintaining healthy skin, the demand for specialized skincare products continues to rise. Social media platforms are playing a key role in promoting male skincare, with influencers and brands targeting male audiences more directly. Additionally, the expanding product offerings in natural, organic, and anti-aging formulations are attracting health-conscious consumers, further boosting market growth.
Report Scope
The report analyzes the Men's Skincare Products market, presented in terms of market value (US$ Thousand). The analysis covers the key segments and geographic regions outlined below.
Segments
Product (Shave Care Products, Creams & Moisturizers, Sunscreen, Cleansers & Face Wash, Other Products); Distribution Channel (Supermarkets & Hypermarkets, Convenience Stores, Pharmacies, eCommerce, Other Distribution Channels).
Geographic Regions/Countries
World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.
Key Insights:
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Market Growth: Understand the significant growth trajectory of the Shave Care Products segment, which is expected to reach US$8.2 Billion by 2030 with a CAGR of a 5.8%. The Creams & Moisturizers segment is also set to grow at 5.2% CAGR over the analysis period.
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Regional Analysis: Gain insights into the U.S. market, valued at $4.4 Billion in 2024, and China, forecasted to grow at an impressive 7.9% CAGR to reach $5.2 Billion by 2030. Discover growth trends in other key regions, including Japan, Canada, Germany, and the Asia-Pacific.
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